About STRIDE
STRIDE is a fictional sneaker brand created to show the POLYMATH theme. Drops, weights and specifications are demo content.
We release in small runs on a calendar you can see weeks ahead, and we run in every shoe for a month before it goes on sale.
How it works
Four rules, every drop
The same rules for every release, big or small. (Demo policy.)
On the calendar
See the calendarDates go up weeks ahead, with the colourway and the price.
10:00 UK time
Every release goes live at the same minute, so nobody has to guess.
One pair per size
Per order, so more people get a pair on release day.
Resoled, not replaced
The Court Classic has a stitched cupsole a cobbler can replace.
Run in first
A month on our feet
Every shoe is worn by the team for a month before it goes on sale: to work, on the track and in the rain. What fails goes back to the factory with notes. (Demo.)
- Every weight measured in EU 42
- Heel-to-toe drop on every product page
- Sizing notes from the people who wore them
Drop alerts
The day before
One email before each release, with the time and the sizes. Nothing else.